"/> Carlsberg puts friends to the test - FRONTANDFRONTAND

Carlsberg puts friends to the test

In the past years we saw a high number of pranks and tests in advertising for beer brands (like Heineken). But with “Standing up for a friend” the Belgium agency Duval Guillaume Modem created now another brilliant one for Carlsberg. It’s just a simple thing: A phone call in the middle of the night and your best friend is in trouble. Would you go out and help him? Have a look:

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My name is Niclas and I'm an UX Designer from Hamburg, Germany, currently working at Geometry Global. You can follow me on Twitter and Facebook.